Selling K-Beauty in India: A Guide to CDSCO Registration

India is the next great frontier for Korean beauty — and the gate to that market is CDSCO cosmetic registration. The opportunity is large and accelerating, but no Korean product can legally enter India without first clearing the Central Drugs Standard Control Organisation. For brands and distributors weighing an India launch, understanding that process is the difference between a clean entry and a stalled one.

Why India, why now

The demand signals are hard to ignore. India’s beauty and personal care market is projected to grow from roughly $28 billion in 2024 toward $34 billion by 2028, on the back of an e-commerce sector that expanded from about $25 billion to $60 billion in five years. K-beauty specifically is projected to roughly double from around $407 million in 2023 toward $959 million by 2032.

The big players are already moving. Nykaa has launched Korean lines including Numbuzin, Mise En Scène, and RYO; Amorepacific and APR have brought Illiyoon and Medicube to Indian shelves; Laneige introduced a serum in Mumbai. Demand is led by Gen Z in tier-one cities, fueled by K-drama on Netflix and social media. With geopolitical volatility and tighter rules pushing Korean exporters to diversify away from older markets, India is moving up the priority list fast.

The CDSCO framework, step by step

Cosmetic imports are governed by the Cosmetics Rules, 2020, administered by CDSCO under the Drugs Controller General of India. The core requirement: no cosmetic may be imported into India unless it is registered with the central licensing authority first. The path runs like this:

  • Appoint an Indian Authorized Agent — a local importer, subsidiary, or agent holding a valid license. A foreign brand cannot self-register; this authorization must be notarized.
  • File Form COS-1 online through the SUGAM portal, CDSCO’s e-governance platform.
  • Receive the Registration Certificate in Form COS-2, valid for five years subject to a retention fee.
  • Plan for the timeline. The rules target processing within 180 working days of a complete submission, so this is not a last-minute step.

Documents, fees, and labeling

A complete application typically requires a notarized manufacturer authorization, a Free Sale Certificate, the product’s composition, representative labels, a Certificate of Analysis, and pack-size and variant details. Government fees under the Cosmetics Rules are structured per category of cosmetics plus a per-variant charge — so a wide SKU range is grouped by category with add-ons for variants. (Confirm the current figures against the live Third Schedule before budgeting, as published advisories vary.)

Labeling is its own discipline. Labels must comply with the Cosmetics Rules, the Legal Metrology (Packaged Commodities) Rules, and applicable BIS standards — in English or Hindi — and must disclose ingredients, net quantity, manufacturing details, batch number, dates, importer information, and the import registration certificate number. On duties, cosmetics attract basic customs duty on CIF value plus IGST, commonly 18%, with the exact tariff line depending on the product’s HS code.

The Authorized Agent decision

Because a foreign brand cannot register on its own, the choice of Indian Authorized Agent or importer is the most consequential decision in the entire process. That partner determines registration speed, who carries compliance liability, and which distribution channels — Nykaa, Amazon India, Flipkart, Myntra, and the fast-growing quick-commerce apps — are actually within reach. A weak agent can leave a strong brand stranded at the registration stage.

The operator’s view

India rewards first movers, but only those who clear CDSCO cleanly and choose the right local partner. At Luxmetics, we operate into India as well as the U.S., handling CDSCO registration end to end and acting as the team on the ground — so a Korean brand reaches Indian shelves through one partner rather than a chain of brokers. If India is on your roadmap, the registration clock is the first thing to start.

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